The New Orleans Saints won Super Bowl 43. Before the game even started they were predicted to lose to the Colts. The Saints are now the underdogs. Times like this being the underdog is a great thing. The question is how can we apply this to business.
Check out this great find:
www.buildinternet.com/2010/01/how-to-win-clients-when-youre-the-underdog/
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